After 14 years of working in marketing and account management, Mieke approaches every project with the big picture and bottom line in mind. She’s not just a designer and website builder. She’s also a project manager, social media content creator, copywriter and an advertiser who considers the client’s brand and strategic goals with every step. Whether your business is brand new and you’re starting from scratch or you’re an established company looking for a refresh, Mieke can deliver the results you need to grow your brand.
Colors, fonts, graphic devices, imagery, layout. All the visual pieces that brand your website and make it unique.
Any good website begins with good design (or, ends with bad design but we don’t need to worry about that). Site design should be complimentary and consistent, but never competitive, with your brand’s look and feel. And if you don’t have a brand look and feel, I’ll develop one for you.
My certification in Visual Design for the Web means I have the photoshop skills to make your website beautiful and unique. From ensuring all imagery is consistent to designing and applying graphic devices, your brand, business, service or product will stand out from the competition.
Also known as Web Development. Navigation, pagination, user experience, site flow. All the elements that make your site easy to use, allowing your brand and product to stand out.
Although I prefer to use Squarespace for their analytics, marketing platform and hosting, I hold a certification in Front End Web Development so I’m fluent in HTML and CSS coding. I can also typically override certain functionality by applying my own code. I understand the fundamentals of a good website, navigation best practices and how to keep visitors engaged while on your site.
Whether you need a simple way to advertise your business online or a more complex e-commerce platform, I can build you a fully functional website designed to fit your business needs.
Promote your business and sell your product across strategic channels in a way that’s consistent with your brand and vision.
Once your website is live, the work has just begun. If you want to continue to promote your brand and elevate your business, you’ll need to market yourself to your target audience.
I will help you identify which channels are best whether it’s social media, email blasts to leads or paid advertising and then I can deliver content that’s consistent with your brand design. I can also help you plan your marketing calendar to ensure your messaging is most effective.
Update and customize your website based on your business needs, user experience and analytics
A website is a living, breathing, ever-evolving platform. Using Squarespace analytics to track visitor behavior, I will help you optimize your site to ensure it’s working for you and your brand.
I also offer ongoing support in updating content and refreshing your design.